Louisville Science Center
Environmental Graphics
“You certainly captured the essence and vibrancy of the exhibit in all that you did. Many people are asking, ‘WHOOO DID THIS?'”
-Gail R. Becker

Owners: Louisville Science Center
Location: Louisville, Kentucky
Size: 200,000 S.F.
Completion: 1998

Louisville Science Center is one of Louisville and Southern Indiana’s most popular destinations for families and large groups of children. The Center is housed in five contiguous historic buildings of varying elevations. Following a renovation of the facility in 1998, Swope Design Group worked with graphic designers and specialty fabricators to design and implement a branding and wayfinding program to make the facility easier to navigate and more vibrant and interactive. The resulting environmental graphics program includes graphic wayfinding directories, “You are here” maps in 3-D, colorful banners, vinyl graphics, and custom-designed ticket counters and an information booth.